A Register You Have Probably Never Heard Of If you own or run a business in Australia, there is a national register that could affect many of the assets you buy, sell, lease or use as security. It is called the Personal Property Securities Register (PPSR). While many business owners may be unfamiliar with it, [...]
IP (Intellectual property) rights can be a business’ most valuable asset. For example, Forbes magazine reported that while Disney’s 2013 hit Frozen grossed US$1.3 billion at the box office, the licensing of the IP rights accumulated US$107.2 billion in retail sales. Lucasfilm’s astute decision to retain IP licensing rights for consumer products for the first [...]
In today’s digital and global economy, your brand can reach customers in dozens of countries, sometimes without you even trying. But while your business may expand effortlessly across borders, your trademark rights don’t. That’s why securing an international trade mark, in addition to your Australian trade mark, is a smart and often necessary step for [...]
Intellectual property (IP) rights can be a business’ most valuable asset. For example, Forbes reported that while Disney’s 2013 hit Frozen grossed US$1.3 billion at the box office, the licensing of the IP rights accumulated US$107.2 billion in retail sales. Lucasfilm’s astute decision to retain the IP licensing rights for consumer products for the first six Star Wars films [...]